Case Study: Northstar boosts Google reviews and ratings with Intellibright review management

Northstar boosts Google reviews 69% with Intellibright

Northstar, a funeral home group with over 60 locations, faced challenges with uncoordinated and low-volume Google review management. Each property operated independently, leading to inconsistent responses, low visibility, and a lack of unified customer sentiment insights. Intellibright was engaged to address these disjointed systems and improve their online reputation.

Intellibright implemented a centralized review management system to monitor and respond to feedback across all locations. This solution streamlined their process, leading to a 69% increase in Google reviews and an improvement in their average rating from 4.5 to 4.7. With a 99% response rate and more compassionate engagements, Intellibright helped Northstar significantly boost its credibility and visibility for potential customers.

Northstar