Case Study: Lee’s Famous Recipe Chicken improves drive-thru order accuracy and service with Intel-powered Hi Auto conversational AI

A Intel Corporation Case Study

Lee’s Famous Recipe Chicken boosts drive-thru order accuracy to 95% with Intel

Lee's Famous Recipe Chicken, a restaurant chain, faced significant challenges due to labor shortages and high turnover in the quick service industry, which led to increased employee stress and reduced order accuracy at the drive-thru. To address this, they partnered with vendor Intel Corporation and implemented a conversational AI drive-thru attendant solution from Hi Auto.

The Hi Auto solution, powered by Intel® Xeon® processors, uses deep learning to accurately take orders, filter noise, and understand complex speech and accents. This implementation resulted in a 95% order accuracy rate, a significant improvement over the human average of 84.4%. For Lee's Famous Recipe Chicken, the system also automated upselling, increasing per-ticket sales by 2%, and dramatically reduced customer complaints while improving employee morale.


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Intel Corporation

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