Case Study: InterContinental Hotel Group achieves a dynamic hospitality website with Integrated Ideas Agency

InterContinental Hotel Group launches 9 new dining venues with Integrated Ideas Agency

InterContinental Hotel Group (IHG) required a new website to promote its nine new Food & Beverage outlets and nightlife venues at the InterContinental Dubai Marina. They engaged Integrated Ideas Agency based on a strong recommendation to develop a site that could attract potential customers and showcase a Michelin-starred chef's new venture.

Integrated Ideas Agency designed and developed a simplistic, uniform website with a Content Management System (CMS) to manage dynamic content like events, promotions, and reservations. The site was heavily used pre-opening to generate engagement and has remained the main hub for news and bookings post-launch. The client was highly satisfied, with the Sales and Marketing Director praising the service and pledging to promote it to senior IHG colleagues.

InterContinental Hotel Group