Integral Media
3 Case Studies
A Integral Media Case Study
Training Day, a network of three gyms in Melbourne, faced the challenge of competing against major fitness chains for local search visibility across its different suburban locations. They partnered with Integral Media to implement an integrated SEO and Google Ads strategy to scale their search presence and drive a consistent flow of new member leads.
Integral Media provided a continuous SEO program combined with end-to-end Google Ads management. This solution significantly improved the gym's average Google search position from page 3 to page 1, generated 4.9 million organic impressions, and delivered over 90,000 paid ad clicks. The efforts managed by Integral Media resulted in page 1 rankings for key location terms and a strong return on a $200K+ ad spend.