Case Study: a US startup enhances roommate matching and tenant screening with instinctools

US Startup monetizes roommate screening with instinctools in a 25+ year engineering partnership

The US startup, which operates a roommate-finding platform, engaged *instinctools to implement a major new tenant screening feature and make several smaller adjustments to its application. Their challenges included developing the new screening functionality, integrating with external services like Facebook and Stripe, and adding social features to help users find roommates with mutual friends and similar interests.

*instinctools successfully enriched the app by integrating Facebook to show mutual friends and enable verification, implementing a tenant screening service that generated a new income stream, and adding a feature for users to invite friends. This allowed the US startup to significantly differentiate its service and leapfrog the competition by providing a more secure and socially-connected user experience.