Case Study: a US-based company achieves 2.4 million users with instinctools

US-Based Company reaches 2.4 million users with instinctools

The customer, a US-based company, sought to develop a unique dating application to stand out in a competitive market. They partnered with the vendor, *instinctools, for custom mobile app development to create a feature-packed product that would encourage user engagement and real-life meetings.

*instinctools developed an iOS app centered on a unique algorithm that presents users with 24 potential matches daily. Key features included shot clocks that give users 24 hours to start a conversation and 15 days to secure a real date, along with conversation starters and dynamic questions. This solution was highly successful, resulting in 2.4 million total users and 200,000 paying users within the first year after rollout.