Case Study: a supermarket chain with 60+ supermarkets adds 640,000 loyalty cardholders with instinctools

a supermarket chain with 60+ supermarkets adds 640,000 loyalty cardholders with instinctools

The customer, a supermarket chain with over 60 locations, sought to significantly extend the functionality of its existing Android and iOS applications. The challenge was to develop and release these new versions, plus a Windows Phone compatible version, while meeting tight deadlines and a prescribed budget. The vendor, *instinctools, utilized Xamarin to address this.

*instinctools implemented the solution using Xamarin.iOS and Xamarin.Android, which allowed for code sharing and a focus on functionality. The enhanced app included new features like creating a shopping list by voice. This resulted in the supermarket chain adding 640,000 new loyalty cardholders to its existing four-million base.