Case Study: Abss Theatre Group achieves wider talent reach and audience engagement with Instappy

Abss Theatre Group - Customer Case Study

ABSS Theatre Group, the theatre school and performance group founded by Rajendra Tiwari, needed a better way to reach aspiring artists, patrons, and audiences across India. To solve this challenge, ABSS Theatre Group worked with Instappy to launch a content publishing app that could showcase its portfolio, share upcoming events, and let interested artists contact Mr. Tiwari directly.

Instappy delivered an app that neatly organized stage shows, road shows, film and TV work, and event calendars, while also enabling users to view, like, and share plays on social media. The group promoted the app through its website, members, WhatsApp, and Facebook, helping it extend its reach and strengthen engagement with followers and potential talent.

Abss Theatre Group

Mr. Tiwari

Abss Theatre Group