Case Study: Output achieves up to 261% conversion lifts with Instapage

Output Achieves Incredible Conversion Lift With Targeted Landing Pages

Output, a technology company behind the Arcade music production library, needed a way to better target its diverse audience of professional producers and expand beyond its core user base. To support highly intent-driven ad campaigns, Output turned to Instapage to create personalized landing pages that matched different search intents, genres, software integrations, and experience levels.

Instapage redesigned the Arcade landing page template and built more than 50 variations tailored to specific audience segments and ad clicks. The result was conversion lifts of up to 261%, along with lower cost per acquisition on key pages and significantly better landing page performance on both desktop and mobile.

Output

Justin Skaare

Sr. Director Of Marketing