Case Study: Atlantic Relocation Systems achieves 198% more conversions with Instapage

Atlantic Relocation Systems increases ad conversions by 198% with improved ad-to-page matching

Atlantic Relocation Systems (ARS) provides moving, shipping, and storage services across 13 regions, but managing multiple Google ad campaigns for different service lines made it difficult to create localized, relevant experiences at scale. The company wanted geo-specific landing pages to better match its ads and reduce wasted spend, but it lacked the internal resources to build them, so it turned to Instapage and its Professional Services team for help.

Instapage built personalized ad-to-page experiences for ARS’s residential moving campaigns, added conversion-focused design improvements, and provided tracking and QA tools to monitor performance and optimize pages over time. The result was a 198% increase in conversions and a 55% decrease in CPA, helping Atlantic Relocation Systems significantly improve advertising efficiency with Instapage.

Atlantic Relocation Systems

Jon Schroeder

President