Instant
57 Case Studies
A Instant Case Study
Mingle Seasoning, an Australian seasoning and condiments brand, faced challenges in converting anonymous website visitors and relied on manual email campaigns that limited customer engagement and revenue potential. They turned to the vendor Instant and its AI solution to identify visitors in real time and deliver personalized emails automatically.
By integrating Instant AI, Mingle Seasoning transformed its email marketing into a fully automated, data-driven system. The solution dynamically tested email variables to optimize engagement, which resulted in $100,000 in revenue and a 47.2% increase in open rates for its abandoned cart flow within 30 days. Instant enabled the brand to turn anonymous traffic into measurable revenue by delivering highly personalized emails at scale.