Case Study: Haven Tents recovers $25k in 30 days with Instant

Haven Tents recovers $25k in 30 days with Instant

Haven Tents, a designer of innovative lay-flat hammock tents, was facing a challenge where strong inbound traffic to their site was not converting into sales. Their existing cookie-based tracking and default Klaviyo flows were insufficient, leading to missed recovery opportunities and a lower return on investment on their acquired traffic. They partnered with Instant to address this issue.

Instant provided a solution that recognized anonymous visitors to identify more opted-in shoppers, supercharged Klaviyo flows to trigger high-intent events, and deployed personalized follow-ups to recover lost sales. As a result, Haven Tents generated $25,000 in incremental revenue in just 30 days and achieved a 17.5x return on investment using Instant Audiences.

Haven Tents