Case Study: Vente‑Privée achieves higher conversions and stronger user retention with Instabug

How vente-privee Uses Instabug For Conversion Optimization

Vente-Privée, Europe’s leading luxury e‑commerce portal known for flash sales and millions of monthly visits, needed better, scalable user insights to optimize conversions and boost loyalty among its most valuable members. After months of research and testing, they selected Instabug—specifically the Instabug SDK and in‑app feedback tools—to capture direct user feedback from that high‑value segment.

Vente‑Privée integrated the Instabug SDK into production apps for its top users, ran a two‑day banner-driven pilot (shake-to-send) to quantify expected feedback, and used the Instabug + Asana integration to triage, assign, and resolve issues. Instabug delivered actionable, prioritized reports that fed tasks into the product backlog, strengthened the connection with users, and gave Vente‑Privée a data‑driven way to size and expand the feature to improve retention and conversion.

Vente-Privée

Antoine Loisance

Conversion Rate Optimization Lead