Case Study: Ohio Poultry Association boosts local restaurant support with Inspire PR Group

Ohio Poultry Association reaches 5.5 million Ohioans with Inspire PR Group

The Ohio Poultry Association partnered with Inspire PR Group to launch a campaign supporting local restaurants recovering from the COVID-19 pandemic. The challenge was to encourage consumers to dine at Ohio breakfast spots and promote menu items featuring eggs and pork.

Inspire PR Group implemented an integrated campaign including a new website, social media, digital advertising, and influencer engagement. The results were significant, reaching over 5.5 million Ohioans and directly providing $20,000 to local restaurants. The campaign also generated over 2.8 million digital ad impressions and substantial social media engagement.

Ohio Poultry Association