Case Study: Yell boosts website quality and cuts turnaround time with Insites Digital

Yell cuts website build turnaround by 20% with Insites Digital

Yell, a leading provider of managed digital marketing services in the UK, faced challenges in benchmarking website quality, automating manual audits, and providing clear value to its 36,000+ website clients. They sought a user-friendly, flexible solution to improve production quality and support sales and retention efforts. They selected the Insites platform to address these needs.

By implementing the Insites website auditing tool, Yell gained a central reference for digital health across its teams. The solution automated quality checks, enabled high-level reporting, and provided a white-labelled audit to share with customers. This led to a 20% reduction in turnaround time, allowed Yell to benchmark all 36,000 client websites, and empowered them to guarantee a minimum quality score of 8/10 for new sites.

Yell