Case Study: The Bowdoin Group achieves data-driven decisions and clearer recruiting visibility with InsightSquared

The Bowdoin Group - Customer Case Study

The Bowdoin Group is a Wellesley, MA–based recruiting firm (founded 1994) serving financial services, information/media, software/technology, IT consulting, and life sciences. Before InsightSquared they had virtually no self-serve analytics—data was hard to pull and distributed on a one-by-one basis—leaving leaders without a clear, timely view into placements, revenue value, and data errors.

By implementing InsightSquared’s Activity Feed, dashboards, nightly emails and employee scorecards everyone gained access to company and personal metrics, enabling quick identification of problems (the CEO now tracks zero-value placements) and regular manager-employee conversations driven by weekly dashboards. The change produced measurable improvements in visibility (83% of recent job orders are error-free) and led to concrete actions—e.g., a candidate-source review revealed only one placement over six months, prompting a decision about whether to renew that source.

The Bowdoin Group

Sarah Wachter

Research and Data Specialist