Case Study: Brightpearl achieves 40% business growth with InsightSquared

How InsightSquared Helped BrightPearl Accelerate Business Growth By Over 40%

Brightpearl, a provider of cloud software for retailers, faced significant challenges in aligning its sales and marketing teams. As the company grew, its executives spent excessive time reconciling disparate reports from Salesforce and Excel, which hindered their ability to make data-driven decisions. They needed a unified solution to manage their sales data and improve alignment between departments.

The company implemented InsightSquared to act as a single source of truth for its sales and marketing data. This provided greater pipeline visibility, more accurate forecasting, and deeper insights. As a result, InsightSquared helped Brightpearl accelerate its global business growth by over 40%, increase US sales by 30% in under six months, and boost sales rep productivity by 32%.

Brightpearl

Carter Perez

Senior Vice President