Case Study: Kinsey’s Archery Products, Inc. achieves 32% year‑over‑year growth and dramatic reporting efficiency with insightsoftware Jet Analytics

Leading Wholesale Distributor Attributes 32% Year Over Year Growth to Jet Analytics

Kinsey’s Archery Products, Inc., a U.S. wholesale distributor using Dynamics NAV, faced a major reporting bottleneck: their small IT team spent more than 20 hours per week producing KPIs and maintaining 127 SQL reports, leaving little time for strategic work. To solve this, they implemented insightsoftware’s Jet Analytics, a corporate analytics and reporting platform built for Dynamics.

insightsoftware’s Jet Analytics delivered self‑service reporting so business users can build their own reports while IT time on reporting dropped to just two hours per quarter. SQL reports fell from 127 to 4, and departments from Sales to Marketing and HR gained faster access to actionable metrics — outcomes Kinsey’s Archery credits as contributing to 32% year‑over‑year growth.

Kinsey’s Archery Products, Inc.

Mat Ealy

Systems Administrator