Case Study: Avon Products unifies global product information and multichannel publishing with insightsoftware Agility PIM

Avon Products One global solution supporting 6 million representatives in over 100 countries

A leading global beauty company, Avon Products, faced challenges in managing product information across its massive, direct-sales operations in over 100 countries. With rapid growth and the emergence of new digital channels, their disparate custom systems were insufficient. They required a global Product Information Management (PIM) solution from a vendor like insightsoftware to ensure data consistency, support thousands of users worldwide, and publish content seamlessly across web, mobile, social, and print channels.

insightsoftware implemented its Agility PIM system as Avon's global platform. The solution provided seamless integration with existing systems, a centralized interface for authoring marketing content, and unique tools for previewing and syndicating product information to all channels. This provided Avon with flawlessly consistent product data, simplified the production of complex print materials, and supported their vast network of representatives, solidifying their multichannel retail strategy.

Avon Products