Case Study: Brooklyn Outdoor aligns teams and builds lasting customer relationships with Insightly CRM

Out-of-home advertising firm redefines creative work and customer relations

Brooklyn Outdoor, a growing advertising company founded by Candice Simons, needed a more scalable way to manage customer relationships as it expanded from a grassroots local business into a regional and national force. Before using Insightly, the team relied on Excel spreadsheets, which made it difficult to keep data consistent, align teams, and manage client relationships efficiently.

Insightly provided Brooklyn Outdoor with a customizable CRM, real-time data, and workflow automation to create a single source of truth across the organization. With Insightly, Brooklyn Outdoor automated repetitive tasks, improved data integrity, streamlined sales and business processes, and freed up more time to focus on building stronger customer relationships and delivering more personalized experiences.

Brooklyn Outdoor

Candice Simons

Founder And CEO