Case Study: Kings Transport achieves 100% CRM user adoption with Insightly

Insightly makes it easier for Kings Transport to increase sales productivity and output

Kings Transport, founded in 1991, is an Australian integrated supply chain provider operating across Australia and New Zealand with more than 800 employees, 1,300 drivers and over $150M in annual revenue. Facing a rapidly changing sales environment and after several failed CRM attempts, Kings needed an enterprise-grade system that could support both transactional and contract business; after evaluating multiple vendors they selected Insightly.

Insightly’s flexible interface, G Suite integration, native mobile apps and dedicated training/support (including a success package, daily tips and a coaching team) enabled rapid rollout and 100% user adoption within 60 days. The result: measurable productivity and morale gains, faster lead capture and territory transfers, quicker onboarding for new hires, and a roadmap to expand licenses and leverage additional Insightly features like marketing automation.

Kings Transport

Bill Varga

Transformation - Business Excellence & Improvement