Case Study: Peace & Blessings grows a multi-faith stationery brand with Insight Consultancy

Peace & Blessings grows in 2 years with Insight Consultancy

Peace & Blessings, a multi-faith stationery boutique, faced the challenge of positioning its culturally sensitive products in the highly competitive and price-led greetings card market. The founder, Zakera Kali, partnered with Insight Consultancy to develop a new brand identity and establish an online presence that reflected the company's values of ecological sustainability and cultural respect.

Insight Consultancy created the website and brand identity for Peace & Blessings, integrating e-commerce functionalities like inventory management and accounting software. The results were rapid growth and significant industry recognition. Within two years, the multi-award-winning brand secured partnerships with major retailers like John Lewis and Selfridges, won the 2018 Greetings & Stationery Gift of the Year award, and was featured in Forbes Magazine.

Peace & Blessings