Case Study: Alsters Kelley Solicitors modernises its brand and website with Insight Consultancy

A Insight Consultancy Case Study

Alsters Kelley Solicitors boosts average time on page by 83.31% with Insight Consultancy

Alsters Kelley Solicitors, a prominent law firm in Coventry and Warwickshire, required a brand refresh and new website to reflect its modern growth while maintaining its long-standing reputation. Their outdated website lacked functionality and the firm faced challenges with inconsistent messaging across its nine departments and five offices. They enlisted Insight Consultancy to create a versatile brand identity and a more flexible content management system.

Insight Consultancy delivered a comprehensive solution, including a new vibrant brand identity with adaptable illustrations and a bespoke, user-friendly WordPress website. The results were highly positive, with an 83.31% increase in average time on page and a 12.19% reduction in bounce rate. The client reported excellent feedback from both staff and customers, and they continue their partnership with Insight Consultancy for ongoing SEO, marketing, and website management support.


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