Case Study: Homes of Idaho Scales a 600-Agent Brokerage and Boosts Agent Productivity with Inside Real Estate (BoldTrail)

Powering a 600-Agent Empire: How Homes of Idaho Scales with BoldTrail

Homes of Idaho, led by CEO Colby Lampman, is a rapidly growing brokerage with 600 agents and more than 20 offices across multiple states that faced disconnected systems, limited visibility into agent performance, inconsistent adoption, and the challenge of expanding into new markets. To consolidate operations and support the full transaction lifecycle, Homes of Idaho turned to Inside Real Estate and implemented its BoldTrail platform (Front Office and BackOffice).

Inside Real Estate’s BoldTrail delivered an end-to-end ecosystem—integrated CRM and lead automation, centralized single-login access, transparent commission and transaction oversight, team-level dashboards, and a Marketplace for add-ons—that eliminated manual processes and increased accountability (e.g., automated lead routing that disables leads for non-adopting agents). The result: streamlined operations and measurable scale—supporting 600 agents across 20+ offices and multi-MLS expansion—improved adoption and retention, faster deal management, and real-time leadership visibility across the brokerage.

Homes of Idaho

Colby Lampman

Broker/Owner