inSegment
41 Case Studies
A inSegment Case Study
Taurus Investment Holdings, a global real estate investor, developer and owner-operator, needed a modern, reorganized website that made it easy for visitors to find projects by market, investment strategy and asset class and that provided a flexible content management system. inSegment was the vendor, and after an earlier 2008 rebuild they recommended a full redevelopment on the Drupal platform to take advantage of up-to-date web technology, improved CMS capabilities and to add features such as an interactive project map.
inSegment delivered a photo-centric Drupal site with a full-page homepage slider, a “super menu” for project segmentation, and a custom interactive project map integrated with Google Maps that filters hundreds of properties. inSegment also customized the Drupal admin interface so Taurus staff worldwide can edit content in real time; the result is a feature-rich, easy-to-manage site that improved visitor engagement and retention and added ongoing SEO value as offices contribute fresh content.