Case Study: Leading Global Construction Equipment Manufacturer achieves streamlined product data governance with Inriver

Transforming product data chaos into triumph with state-of-the-art inriver PIM

Leading Global Construction Equipment Manufacturer faced major product data governance challenges across a broad heavy machinery portfolio, with manual, fragmented processes making it hard to keep product information accurate and consistent for websites, catalogs, compliance, and marketing. The company needed a centralized way to manage technical specs, images, videos, and updates while launching products on time, and turned to Inriver and its PIM solution.

Inriver, implemented with partner Nexer, deployed the inriver PIM as a unified source of truth for product data and content creation. The results included consistent data across channels, simplified operations, and much faster document production with Inriver Print—cutting lead times from 16 weeks to just 30 seconds—while also reducing costs, speeding product launches, and improving marketing and brand value.