Case Study: Sunbelt Rentals UK & Ireland achieves governed product data at scale with Inriver PIM

Sunbelt Rentals UK & Ireland consolidates 100+ systems with Inriver

Sunbelt Rentals UK & Ireland, a construction and industrial equipment rental company, faced a significant challenge in managing its product information across more than 100 disparate legacy systems. This fragmented approach created inconsistencies and governance issues, complicating their digital transformation efforts and failing to meet rising customer expectations for accurate equipment data. To address this, they partnered with Inriver to implement its Product Information Management (PIM) solution.

The solution involved deploying Inriver's PIM with an elastic data model that could absorb the scale and complexity of Sunbelt Rentals' operations, consolidating thousands of products and their attributes into a single governed flow. The results included strengthened data governance, the introduction of AI-generated product descriptions within a validated structure, and greater confidence in data across the business. Inriver provided the foundation that enabled efficient data management and set the stage for future AI-enabled innovation.

Sunbelt Rentals UK & Ireland