Case Study: Spendrups streamlines catalog production with Inriver PIM

Spendrups produces a 172-page catalog in under two months with Inriver

Spendrups, a Swedish alcoholic beverage brand, sought a better way to manage product data for its Spring Wine & Spirits subsidiary catalog. The challenge involved manual, spreadsheet-based processes that were slow, error-prone, and difficult to scale, hindering efficient catalog and price list production. They partnered with Inriver, utilizing the Inriver PIM solution to centralize and control their product information.

The solution implemented by Inriver involved centralizing product data in the PIM and automating catalog production through integration with EasyCatalog and Adobe InDesign. This reuse of existing web data for print eliminated duplicate manual entry and streamlined workflows. The measurable result was the production of a 172-page catalog in under two months, significantly reducing manual work, improving data quality across all platforms, and laying the foundation for faster future updates.

Spendrups