Case Study: Søstrene Grene achieves faster global product launches with Inriver

Scandi home furnishings leader Søstrene Grene designs a better digital transformation with inriver

Søstrene Grene, the Danish lifestyle and home décor brand, needed a way to manage rapidly changing product data across 200+ stores and 16 global markets. With Inriver, the company tackled the challenge of unifying information for 22,000 SKUs while improving omnichannel consistency, speed to market, and the ability to share rich product details online and in store.

Inriver implemented a PIM platform that centralized product data and automated enrichment, translation, and syndication across channels. The result was faster launches of 150+ new products each week, improved data accuracy and consistency across 16 markets, and a more seamless brand experience for customers worldwide.

Søstrene Grene

Mia Nygaard Nikolajsen

Digital Product Manager