Case Study: ITW Construction Products Europe achieves automated distribution of 10,000 SKUs to 10 websites and catalogs and reduced employee workload with inriver PIM

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Preview of the ITW Construction Europe Case Study

ITW Construction Europe - Customer Case Study

ITW Construction Products Europe, a segment of global manufacturer ITW Construction Products, struggled to keep product information accurate and consistent across websites, catalogs, countries and markets. To address this, they engaged inriver and its PIM solution to replace an inefficient, siloed process that couldn’t quickly or reliably deliver product content to internal and external channels.

inriver implemented its PIM across ITW Construction Products Europe’s markets, integrating with multiple ERP systems and the Umbraco CMS to centralize product information for 50,000 SKUs. The platform now automatically feeds 10,000 SKUs into 10 websites and catalogs, delivering consistent, accurate product data across channels and languages and significantly reducing employee workload.


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