Case Study: Fluidra achieves centralized product data and faster global growth with Inriver PIM

How the agility of inriver's data model became the cornerstone of the multinational manufacturer's growth

Fluidra, a global leader in pool and wellness manufacturing and distribution, needed a better way to manage product data across 200,000+ SKUs and a complex network of brands, branch offices, and production centers. Its legacy systems were fragmented across 20+ ERP and other systems, creating manual work, duplication, compliance risks, and limited collaboration. Fluidra turned to Inriver and its PIM solution to create a centralized, flexible data model.

Inriver implemented the PIM as Fluidra’s single source of truth, integrating global teams and product information across R&D, engineering, production, marketing, and aftersales. The result was centralized data for 200,000+ SKUs across 160 branches and production centers, automated data cleaning and duplicate removal, faster product launches, and support for eight new stores in eight countries, with fewer returns thanks to more reliable product information.

Fluidra

Carolina De Rubertis Albarellos

PIM Product Owner