Case Study: Samsøe Samsøe achieves 100% product enrichment and faster multilingual e-commerce with inriver PIM

How Samsøe Samsøe is able to execute its digital transformation project while adding more product information in more languages (English, German, French, and Swedish)

Samsøe Samsøe, the global Danish fashion brand, needed to accelerate a digital transformation to support international e‑commerce and break down internal data silos. Their webshop content and product data weren’t meeting the standards required for a great digital customer experience, so they selected Inriver and its Inriver PIM to centralize and manage product information across languages and markets.

Inriver implemented a PIM-based middleware between Samsøe Samsøe’s ERP and Salesforce Commerce Cloud, using a standard connector to automate catalog updates. Inriver’s workflows speed enrichment (for example, applying a search attribute to hundreds of products with one click), enable measurement of product readiness (reaching 100% enriched before launch), and support multiple languages (English, German, French, Swedish), resulting in faster processes, reliable deadlines, and a scalable foundation for future growth.

Samsøe Samsøe

Jesper Arvidsson

E-Commerce Director