Case Study: Daimler AG achieves greater transparency in innovation with innosabi

How Daimler Uses Innovation Funding for More Transparency in Innovation

The automotive manufacturer Daimler AG sought to foster a more transparent and collaborative internal innovation culture. To achieve this, they turned to the vendor innosabi to implement a solution that would engage employees across the company in the innovation process.

Daimler implemented innosabi's Crowd Ideation and Innovation Funding platform, named DAIMLER IDEAS. This solution enabled employees to generate ideas, collaborate, and participate in virtual crowdfunding to distribute budgets for projects. The innosabi software provided vital transparency, allowing employees to track the progress of their ideas from conception to realization, effectively democratizing innovation and moving decision-making out of isolated rooms.

Daimler AG

Frieder Munk

Corporate Strategy Manager