Innkeeper's Advantage
61 Case Studies
Case Study: Washington State Bed & Breakfast Guild achieves modern website, private analytics, and online gift shop to boost bookings with Innkeeper's Advantage
A Innkeeper's Advantage Case Study
Washington State Bed & Breakfast Guild - Customer Case Study
Washington State Bed & Breakfast Guild, the statewide association of independently inspected inns, needed a modern, easily managed website and an e-commerce presence to better showcase member properties and sell branded items. They engaged Innkeeper's Advantage for Website Content Management, Custom Website Design, Private Precision Analytics and an Online Gift Shop.
Innkeeper's Advantage delivered a custom site (http://www.wbbg.com) with streamlined content management, integrated gift-shop functionality and Private Precision Analytics, giving the Washington State Bed & Breakfast Guild easier updates, actionable visitor insights and a new online revenue channel. The solution improved member visibility and guest confidence through a polished, standards-focused web presence while providing measurable analytics to guide marketing and operations.
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