Case Study: Rainbow Cove Resort achieves increased direct bookings and stronger online visibility with Innkeeper's Advantage

Rainbow Cove Resort - Customer Case Study

Rainbow Cove Resort, a 22-room boutique hotel on Seneca Lake, partnered with Innkeeper's Advantage to modernize its online presence and streamline operations. Facing the typical small‑hotel challenges of increasing visibility, driving direct bookings, and managing distribution, Rainbow Cove engaged Innkeeper's Advantage for services including custom website design, website content management, SEO, Private Precision Analytics, integrated guest management, Premier GDS connectivity, an online reservation system, and an online gift shop.

Innkeeper's Advantage implemented the full suite—redesigning the site, optimizing for search, connecting to global distribution channels, adding a direct booking engine and analytics, and integrating guest management—resulting in clearer performance insights, improved channel distribution and booking efficiency, and a stronger direct‑booking presence for Rainbow Cove Resort. Innkeeper's Advantage’s combined tools delivered measurable improvements in online visibility, conversion and operational reporting that help the resort maximize revenue and guest engagement.

Rainbow Cove Resort