Case Study: PA Association of Bed & Breakfast Inns achieves enhanced online visibility and member engagement with Innkeeper's Advantage

PA Association of Bed & Breakfast Inns - Customer Case Study

The PA Association of Bed & Breakfast Inns (PABBI) is a volunteer-run statewide group formed in 2011 to support Pennsylvania’s large community of B&Bs. To establish a professional, searchable online presence and streamline member communications, PABBI engaged Innkeeper's Advantage for website content management, search engine optimization (SEO), custom website and logo design, branded social media, and Private Precision Analytics.

Innkeeper's Advantage delivered a custom-designed website, logo and content-management system, implemented SEO and branded social channels, and deployed Private Precision Analytics to track performance. The solution gave PABBI a cohesive brand, easier site administration, and measurable improvements in online visibility and member engagement as monitored through the analytics platform.

PA Association of Bed & Breakfast Inns