InMobi
80 Case Studies
A InMobi Case Study
Komorebi Inc, a leading Japanese app developer with over 100 million downloads, sought to boost declining ad revenue from banner ads across its portfolio of utility apps. With a lean development team, their challenge was to improve key monetization metrics without adding operational overhead or complex integrations. They partnered with InMobi Advertising to address this.
The solution involved integrating the InMobi SDK via AdMob across both waterfall and bidding, unlocking access to premium programmatic demand. This hybrid setup, which required minimal upkeep, delivered high-quality ads that blended seamlessly into the user experience. As a result, InMobi Advertising helped Komorebi double its ad revenue on select apps and became its #2 monetization partner, driving nearly 6-7% of its total ad revenue.