Case Study: eFlashApps achieves 185% increase in revenues with InMobi

Ed-Tech eFlashApps sees 185% increase in revenues

EFlashApps is a Virginia-based ed-tech studio known for apps like Baby Flash Cards (top 100 free education apps in 50+ countries) that deliver early childhood learning across 11 languages. Although they had been monetizing with ads for years, the team wanted to grow ad revenue and tested the InMobi network through a mediation partner before moving to a direct relationship to scale results.

InMobi’s partner management team implemented immediate ad optimizations, provided holistic monetization guidance, and delivered premium campaigns with strong fill rates via the InMobi Ad SDK. Within two months eFlashApps saw a 185% revenue increase, achieved consistent eCPMs and daily revenue, and began integrating additional apps with InMobi’s platform.

Eflashapps

Meeta Shah

CEO