Case Study: Mondelez boosts retail engagement with Inmar Brandsite and digital offers

Mondelez drives 96K+ redemptions with Inmar Intelligence

Inmar Intelligence partnered with Mondelez, an international snack and beverage brand, to drive basket-building and support its product portfolio at a large retailer. The challenge was to create an evergreen strategy to increase consumer engagement and purchases.

The solution was Inmar Intelligence's Brandsite, featuring entertaining influencer content and multiple load-to-card digital offers. This approach resulted in reaching over 24,000 unique shoppers, generating 96,000+ redemption units, and achieving an 11% higher redemption rate than the category average. Inmar Intelligence successfully leveraged digital media and offers to meet the brand's retail goals.

Mondelez