Case Study: Parkway Printshop raises over $11,000 for local businesses with InkSoft

Parkway Printshop - Customer Case Study

Parkway Printshop, a screen printing business in Williamsburg, Virginia, faced the challenge of how to support its local community and other small businesses at the onset of the COVID-19 pandemic. Owner Jared Chubb wanted to make a positive impact quickly but lacked the resources for a complex campaign. Using InkSoft's online fundraising store platform, they created the "Here for Good VA" initiative.

The solution involved selling simple "Here for Good" t-shirts through an InkSoft-powered online store. Customers selected a shirt and then chose which of 153 local businesses would receive a $10 donation from their purchase. This streamlined solution, heavily promoted on social media, raised over $11,350 for the community. This effort provided crucial support for local businesses and helped keep Parkway Printshop afloat, demonstrating the powerful impact of a heartfelt campaign facilitated by InkSoft.

Parkway Printshop