Case Study: K2 Custom Tees supports Richmond artists and local charities with InkSoft fundraising stores

K2 Custom Tees - Customer Case Study

The customer, K2 Custom Tees, a screen-printing business, faced a severe loss of orders from schools and events due to the COVID-19 pandemic, which also threatened the local Richmond artist community. To address this challenge, they partnered with the vendor InkSoft to find a solution that would help them stay afloat while supporting others.

Using InkSoft's easy-to-use Stores and Fundraising tools, K2 Custom Tees quickly launched the RVA Together online store. This solution allowed them to sell t-shirts featuring local artists' designs and automatically divide the proceeds. The results were immediate; within the first few days, the store had raised $1,000 for artists, $500 for a local food pantry, and $1,000 for K2 itself, demonstrating a successful model for community support and business continuity.

K2 Custom Tees

Nico Cathcart

K2 Custom Tees