Case Study: Lovia Mykonos builds a timeless luxury hotel brand with INK Design

Lovia Mykonos reaches 956,958 accounts with INK Design

INK Design was engaged by Lovia Mykonos, a new luxury hotel, to create a distinctive identity that would resonate with guests and reflect its cosmopolitan essence. The challenge was to craft an elegant and memorable brand that was emotionally connected to its Mykonian environment.

The solution from INK Design included naming the hotel and its venues, designing logos, and developing a full corporate identity suite, website, and social media presence. The strategy was grounded in the hotel's natural surroundings, resulting in a cohesive and sophisticated brand. The measurable impact included Meta Ads campaigns that reached over 950,000 accounts to drive bookings and a brand identity that received highly positive online feedback.

Lovia Mykonos