Case Study: Best Buy Canada achieves omnichannel ecommerce success with Ingram Micro Commerce & Lifecycle Services

Traditional brick and mortar retailer finds success in multi-channel sales

Best Buy Canada, the Canadian arm of the global retailer, needed a way to expand from traditional brick-and-mortar sales into ecommerce and omnichannel retail while keeping the customer experience consistent across channels. As its product assortment grew from consumer electronics into new categories like luggage, furniture, and baby products, Best Buy Canada turned to Ingram Micro Commerce & Lifecycle Services for support with direct-to-consumer fulfillment and multi-channel sales.

Ingram Micro Commerce & Lifecycle Services helped Best Buy Canada build an omnichannel fulfillment model using its established warehouse network and dropship capabilities. What began with a few pallets of product per week has grown into multiple daily truckloads, supporting Best Buy Canada’s direct-to-consumer business and helping the retailer expand its SKU count from 8,500 in 2014 to more than 60,000 products today.

Best Buy Canada

German Benedetti

Senior Manager, Omni-Channel Logistics