Case Study: Porsche Austria achieves faster sales reporting with InfoZoom

Porsche Austria GmbH & Co OG - Customer Case Study

Porsche Austria GmbH & Co OG, a division of Europe's largest car distributor, needed to replace its time-consuming, manual Excel-based processes for analyzing sales and customer data. The challenge was to find a capable tool to automate regular reporting and quickly handle frequent ad-hoc analysis requests from the sales department. They turned to the software vendor InfoZoom for a solution.

InfoZoom replaced Excel, enabling the company to analyze significantly larger datasets with millions of cells far more efficiently. The implementation automated standard monthly reporting and allowed complex ad-hoc analyses to be completed in minutes instead of hours. The measurable impact included the analysis of 7.5 million cells monthly, vastly improved reporting efficiency, and the creation of detailed, transparent reports that provided a solid foundation for sales negotiations and strategy development.

Porsche Austria GmbH & Co OG

Stefan Kolbinger

MBA Assistant to the Head of Sales for Major Customers and Sales Coordination