Case Study: Winston Brands achieves rapid, reusable system integration and automated transaction processing with Information Builders' iWay Software

Broad-Reaching EAI Infrastructure Supports Rapid Growth at Winston Brands

Winston Brands, a fast-growing direct-to-consumer multi-channel merchandiser based near Chicago, faced a major systems-integration challenge as rapid expansion drove a surge in transactions and the deployment of multiple new internal and third-party systems. The IT team needed a way to quickly connect diverse platforms (including IBM iSeries midrange, SQL Server and Oracle) and support automated data flows with minimal ongoing maintenance.

Winston Brands implemented an enterprise integration infrastructure using Information Builders’ iWay software, WebFOCUS and Professional Services, leveraging pre-built adapters and reusable interfaces to avoid custom coding. The solution enabled rapid interface development (first integration completed in three months), sub-second response times, automated partner and internal transactions, simplified maintenance and greater scalability—delivering operational efficiency and a clear strategic advantage.

Winston Brands

Matt Pryce

Director of IT