Case Study: JDRF achieves a 50% increase in recurring donors and up to 40% productivity gains with Informatica

JDRF Uses Data to Help Improve Lives

JDRF, the leading global nonprofit funding Type 1 diabetes (T1D) research, faced fragmented and duplicate supporter data—about 10 million Salesforce records that were incomplete and costly to clean—hindering its ability to segment supporters, personalize outreach, and scale fundraising, research, and advocacy while maintaining a cloud-first, data-enabled strategy with fast ROI.

JDRF deployed Informatica Multidomain MDM and MDM – Customer 360 plus Informatica Data Quality, Data as a Service, and Intelligent Cloud Services to master, cleanse, enrich, and integrate supporter and location data across systems. The initiative reduced 10M records to 3M unique supporters, uncovered 1M past contacts (a 50% increase in potential recurring donors), boosted conversion and omnichannel engagement, and improved productivity by up to 40%, while enabling faster research collaboration and future data-driven innovation.

JDRF

Sri Mishra

Chief Technology Officer