Case Study: Con-way Freight achieves scalable, automated data integration and improved margins with Informatica

Con-Way Reduced OPEX through more efficient and effective cross-dock operations with PowerCenter

Con-way Freight, an Ann Arbor–based transportation leader with over 20,000 professionals, needed more precise, scalable information flow to coordinate scheduling, tracking, CRM, sales and HR. The company launched a strategic initiative to let managers ask virtually any question and get granular answers, while also empowering drivers with handheld marketing apps, mining data for actionable intelligence, and modernizing IT with a unified data architecture.

Con-way implemented Informatica PowerCenter and PowerExchange with a Netezza data warehouse and MicroStrategy BI to create a consistent, automated data-integration framework. The solution replaced hand-coded processes, cut data integration development time by 20%, increased flexibility through a broader developer pool, and enabled driver-driven cross-sell/up-sell that boosted customer loyalty and margins while reducing OPEX through more efficient cross-dock operations.

Con-Way Freight

Scot Lambert

Senior Manager of Business Intelligence