Case Study: The Principal Financial Group achieves 30% higher developer productivity and centralized customer data with Informatica

$187 billion financial services firm increases development productivity by 30%; expands cross-sell and upsell opportunities with Informatica

The Principal Financial Group, a $187.8 billion financial services firm serving 15.2 million customers worldwide, needed to deliver better service in a highly competitive market by building a customer data warehouse. Their challenge was to centralize and integrate disparate customer data sources, eliminate manual data integration processes, and unify information across product lines.

The Principal implemented Informatica PowerCenter to automate integration, leverage metadata, and create an enterprise-wide data repository. The solution improved developer productivity by 30%, increased the effectiveness of marketing campaigns, and expanded cross-sell and upsell opportunities across the organization.

Principal Financial Group

Rosie House