Case Study: Rocky Brands achieves real-time inventory visibility and reduced costs with Infor System21 Style

Rocky Brands Meets Demands with Infor System21 Style

Rocky Brands, a U.S.-based designer and manufacturer of outdoor, work and lifestyle footwear and apparel, faced fast-changing styles, seasonal demand swings and the need to meet customer quantity and style expectations while minimizing inventory and streamlining operations. The company needed better visibility into inventory and production to time style rollouts and retirements and to improve customer service.

Rocky implemented the Infor System 21 Style ERP to gain real-time visibility and tighter integration across CRM, warehouse systems and trading partners. The solution enabled more accurate production and stocking decisions, reduced inventory and costs, streamlined processes, improved end-user productivity and customer service, and provided the flexibility and scalability to support future growth.

Rocky Brands

Richard Caldicott

Director of Business Applications, Rocky Brands