Case Study: B Lab Global simplifies complex data storytelling with Infogram

B Lab Global boosts annual report views 14.6% with Infogram

B Lab Global, a nonprofit dedicated to transforming the global economy, needed a way to present its vast and complex data in an engaging and accessible manner to a worldwide audience. Their challenge was to simplify these datasets to support impactful stories without overwhelming their stakeholders. They chose Infogram for its interactive data visualization platform to meet this need.

By implementing Infogram, B Lab Global was able to create interactive annual reports featuring charts that allowed users to filter data by region. This solution improved collaboration across their global teams and increased audience engagement. Infogram's analytics tools helped B Lab tailor its content, resulting in a 14.6% increase in views for its 2023 Annual Report compared to the previous year.

B Lab Global